Claro, the largest mobile phone network in the Americas, sought the expertise of Ogilvy's Sao Paolo branch for this clever anti-texting and driving print campaign. Using lightly textured, manipulated typography as a road on a solid background and small imagery, the ad creative cleanly conveys ...
Continue ReadingIt's finally here! Nicki Minaj is one of the new faces for Pepsi's "Live For Now" campaign, joining with pop icon Michael Jackson, and today I have the extended cut of the commercial. It features her hit song "Moment 4 Life," which works quite well with the new campaign slogan! The spot, ...
Continue ReadingPepsi is resurrecting The King of Pop as a way to try to pump life into its declining brand, three years after his untimely passing and more than a quarter century after his landmark sponsorship deal to become the voice of the brand, according to The Wall Street Journal. After an agreement ...
Continue ReadingPharrell Williams joins Chinese model and actress Angelababy for GAP Hong Kong's latest campaign. Shot by legendary photographer Annie Liebovitz, the ad will serve as promotion for GAP's new Hong Kong stores. Like this? Share it! Connect with us on Facebook and Twitter. Sign ...
Continue ReadingA few months ago, photos and videos of Selena Gomez leaked online, showing the former Disney star getting sexy for her new fragrance ad. Well the final artwork has been released and features the 19-year-old singer/actress posing in a pool of water, dripping wet, and wearing a gorgeous purpl ...
Continue ReadingAt first glance, Harmony XL-Fit's new ad campaign--designed by Draftfcb in Lisbon, Portugal--seems to include three well-balanced print compositions with a great use of white-space. The focus is clearly on a rather long-winded paragraph, but what isn't so clear, is the point. Using a prof ...
Continue ReadingHennessy recently launched its new campaign, Wild Rabbit, with a celebrity-filled party at NYC's Highline Stages. Timbo and Missy took the stage with their new track "Triple Threat," as did Erykah Badu—who performed her 2008 track "The Healer," while Solange graced the crowd with a ...
Continue ReadingWell-known for its humorous advertising antics, Holland's "bad boy liquorice brand," Autodrop Liquorice has a new print campaign that has consumers laughing. Created by DDB Amsterdam, which just won a SXSW Interactive Award for its work on Philips' "Obsessed with Sound" campaign, the ...
Continue ReadingSwedish vodka brand Absolut has teamed up with electro-house band Swedish House Mafia to deliver a thrilling, futuristic tv spot for its newest mixed-drink, Absolut Greyhound. Made just for Absolut, the band's intense rhythmic house track, "Greyhound" is available now on iTunes. "We’re a ...
Continue ReadingCreated by United Arab Emirates-based advertising agency Bates PanGulf, World Asthma Foundation's latest campaign attempts to show us how asthma can strike people anywhere and at anytime, but something is off. The over-dramatic adverts feature bodies laying in strange positions, with eac ...
Continue ReadingAgain, leave it to some of the good folks on Reddit to share something awesome! Thanks to tdobson, I've come across a Manchester, England-based mentorship program called RECLAIM which seeks to empower the city's young people by letting them "reclaim their name." Hailing from the region ...
Continue ReadingSterling Downey, founder of Under Pressure—an international graffiti convention and magazine based in Montreal, noticed that Chevrolet's Sonic commercial entitled "Mixed & Mastered" featured some recognizable urban art. The artwork came from Under Pressure's mural behind Foufounes ...
Continue ReadingIn case you didn't know, Nicki Minaj and Ricky Martin are the new faces of MAC Viva Glam — a line of lipsticks and lipglosses for MAC's AIDS Fund. Established in 1994, the fund was developed to support people who are living with HIV/AIDS worldwide. Past spokesmodels include RuPaul, Eve ...
Continue ReadingThe quirky and eye-catching branding and advertising campaign for Abandon Normal Devices (AND) Film Festival 2011 in Liverpool was created by Australia-based designer Marcus McCabe under Uniform. AND is an experimental event, a fusion of a gallery opening/art event, night club, and film fe ...
Continue ReadingMs. Brown made her long awaited debut during last night's Super Bowl #brandbowl extravaganza in a commercial spot created by BBDO New York. For years we've seen a personality for every color of M&M'S® candies except for brown, making her the company's sixth character. A press release ...
Continue ReadingDiddy bypassed all that million-dollar Super Bowl ad madness and took to Twitter tonight to debut two funny new commercials for French vodka brand CÎROC. Advertising the vodka's "perfect smoothness," CÎROC Salsa is a spoof of New York Giants wide receiver Victor Cruz who is known fo ...
Continue ReadingTaylor Swift is the latest Grammy nominee to do a show promo with host LL Cool J. In the new commercial, the singer — who has expressed her love for the Rap genre various times — joins the hip-hop veteran in a little beatboxing and freestyling. The results are both cute and funny, ju ...
Continue ReadingLeading up to the 2012 Grammy Awards, CBS is releasing a few promotional videos with the host LL Cool J alongside rapper Nicki Minaj and Foofighters' Dave Grohl. Take a look at the Nicki's hilarious promo with entitled, Love. During the commercial, she basically calls LL "old" after he gives ...
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